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|a Lovelock, Christopher
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1 |
0 |
|a Services marketing :
|b People, technology, strategy /
|c Christopher Lovelock, Jochen Wirtz.
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| 250 |
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|
|a 5th ed.
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| 260 |
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|a Upper Saddle River :
|b Prentice Hall,
|c c2004
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| 300 |
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|a xviii, 652 σ. :
|b εικ.
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|a Περιλαμβάνει βιβλιογραφίες και ευρετήριο.
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|a Παράρτημα Αμαλιάδος.
|b Τμήμα Εφαρμογών Πληροφορικής στη Διοίκηση και την Οικονομία
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| 650 |
|
0 |
|a Professions
|x Marketing
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| 650 |
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0 |
|a Service industries
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| 700 |
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|a Wirtz, Jochen
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| 942 |
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