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|a Buttle, Francis
|9 158325
|e συγγραφέας.
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|a Customer relationship management :
|b concepts and tools /
|c Francis Buttle.
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|a Oxford :
|b Elsevier Butterworth-Heinemann,
|c 2004.
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|a xviii, 359 σ. :
|b εικ. ;
|c 26 εκ.
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|a Περιλαμβάνει βιβλιογραφίες και ευρετήριο.
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|a Διαχείριση πελατειακών σχέσεων
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