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|a Albarran, Alan B.
|9 201807
|e συγγραφέας.
|
245 |
1 |
2 |
|a Η οικονομία των μέσων μαζικής ενημέρωσης :
|b αγορές, βιομηχανίες και οικονομικές έννοιες στο μικροσκόπιο /
|c Alan B. Albarran ; επιμέλεια Γεώργιος Τσουρβάκας ; μετάφραση Πένυ Φυλακτάκη.
|
260 |
|
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|a Θεσσαλονίκη :
|b University Studio Press,
|c 2004.
|
300 |
|
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|a 270 σ. :
|b εικ. ;
|c 24 εκ.
|
500 |
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|a Τίτλος πρωτοτύπου: Media economics : understanding markets, industries, and concepts.
|
504 |
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|a Βιβλιογραφία: σ. [247]-256
|
650 |
|
4 |
|a Μέσα μαζικής ενημέρωσης
|x Οικονομικές απόψεις.
|9 19123
|
700 |
1 |
|
|a Τσουρβάκας, Γεώργιος
|9 194343
|e επιμελητής.
|
700 |
1 |
|
|a Φυλακτάκη, Πένυ
|e μεταφράστρια.
|9 110961
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765 |
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|i Μετάφραση του:
|t Media economics : understanding markets, industries, and concepts.
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