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| LEADER |
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GR-Patra33675 |
| 003 |
GR-PaULI |
| 005 |
20230428105027.0 |
| 008 |
130218s2010 gr e b u001 0 gre d |
| 952 |
|
|
|0 0
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|2 ddc
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| 952 |
|
|
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| 952 |
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| 952 |
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| 952 |
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|y BK15
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|x
|x GrPaTEI
|
| 952 |
|
|
|0 0
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|2 ddc
|4 0
|6 302_230000000000000_949_5_ΧΑΙ
|7 0
|9 315734
|a LISP
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|d 2021-01-17
|e 24
|f
|g 0.00
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|o 302.230 949 5 ΧΑΙ
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|r 2021-01-17 00:00:00
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|v 2021.00
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|y BK15
|e
|x 20140103 0 1
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|
| 952 |
|
|
|0 0
|1 0
|2 ddc
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|6 302_230949500000000_ΧΑΙ
|7 1
|9 315735
|a PYRG
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|d 2021-01-17
|e 24
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|
| 999 |
|
|
|c 179932
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|
| 020 |
|
|
|a 9789601219530
|
| 040 |
|
|
|a GR-PaULI
|b gre
|c GR-PaULI
|e AACR2
|
| 082 |
0 |
4 |
|a 302.230 949 5
|2 23
|
| 100 |
1 |
|
|a Χαιρετάκης, Μανώλης
|9 103714
|e συγγραφέας.
|
| 245 |
1 |
0 |
|a ΜΜΕ, διαφήμιση και κατανάλωση :
|b η ελληνική περίπτωση, 1960-2000 /
|c Μανώλης Χαιρετάκης.
|
| 260 |
|
|
|a Θεσσαλονίκη :
|b University Studio Press,
|c 2010.
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|a 859 σ. :
|b εικ. ;
|c 24 εκ.
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|a Θέματα επικοινωνίας και μάρκετινγκ
|v 7
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| 504 |
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|a Περιλαμβάνει βιβλιογραφία και ευρετήριο
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| 650 |
|
4 |
|a Μέσα μαζικής ενημέρωσης
|x
|9 147561
|z Ελλάδα.
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| 650 |
|
4 |
|a Διαφήμιση
|x Ελλάδα.
|9 197592
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4 |
|a Κατανάλωση (Οικονομική)
|9 92028
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0 |
|9 197591
|a Θέματα επικοινωνίας και μάρκετινγκ (University Studio Press)
|v 7
|
| 942 |
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|2 ddc
|c BK
|
| 998 |
|
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|c ΜΠΟΥΡΑΣ
|d 2023-04
|
