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|---|---|---|---|
| 001 | 10057992 | ||
| 003 | upatras | ||
| 005 | 20210117200903.0 | ||
| 008 | 061004s1999 eng | ||
| 020 | |a 0340700076 | ||
| 040 | |a ΠΑΝΕΠΙΣΤΗΜΙΟ ΠΑΤΡΑΣ |c ΠΑΝΕΠΙΣΤΗΜΙΟ ΠΑΤΡΑΣ | ||
| 041 | 0 | |a eng | |
| 082 | 0 | 4 | |a 659.1 |
| 100 | 1 | |a Myers, Greg |4 aut |9 50782 | |
| 245 | 1 | 0 | |a Ad worlds |b Brands, media, audiences |c Greg Myers |
| 260 | |a London |b Arnold |c 1999 | ||
| 300 | |a xiii, 246 p. |c 23 cm. | ||
| 504 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Διαφήμιση |9 11316 | |
| 852 | |a GR-PaULI |b ΠΑΤΡΑ |b ΦΙΛΟΛΟΓΙΑ |b ΓΛΚ |k ΔΑΝΕΙΖ-6 |h 659.1 MYE |m 5565 |p 025000145159 | ||
| 942 | |2 ddc | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 659_100000000000000_MYE |7 0 |9 53902 |a LISP |b LISP |c BSC |d 2016-04-24 |i 5565 |l 0 |o 659.1 MYE |p 025000145159 |r 2016-04-24 00:00:00 |w 2016-04-24 |y BK15 |x Μεταφορά Τμήματος Φιλολογίας | ||
| 998 | |c ΑΝΔΡΙΚΟΠΟΥΛΟΥ |d 2006-10 | ||
| 999 | |c 34398 |d 34398 | ||
