Kumar, S., & Phrommathed, P. (2005). New Product Development: An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions. Springer Science+Business Media, Inc.
Παραπομπή σε μορφή Chicago (17η εκδ.)Kumar, Sameer, και Promma Phrommathed. New Product Development: An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions. Boston, MA: Springer Science+Business Media, Inc, 2005.
Παραπομπή σε μορφή MLA (8th εκδ.)Kumar, Sameer, και Promma Phrommathed. New Product Development: An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions. Springer Science+Business Media, Inc, 2005.
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