Παραπομπή σε μορφή APA (7η εκδ.)

Hiebing, R. G., & Cooper, S. W. (2003). The successful marketing plan: A disciplined and comprehensive approach (Fully Rev. and expanded 3rd ed.). McGraw-Hill.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Hiebing, Roman G., και Scott W. Cooper. The Successful Marketing Plan: A Disciplined and Comprehensive Approach. Fully Rev. and expanded 3rd ed. New York: McGraw-Hill, 2003.

Παραπομπή σε μορφή MLA (8th εκδ.)

Hiebing, Roman G., και Scott W. Cooper. The Successful Marketing Plan: A Disciplined and Comprehensive Approach. Fully Rev. and expanded 3rd ed. McGraw-Hill, 2003.