Market research in practice a guide to the basics

• Main Author: Hague, Paul
• Other Authors: Hague, Nick 1974-, Morgan, Carol-Ann 1958-
• Format: Book
• Language: English
• Published: London Sterling, Va Kogan Page 2004
• Series: Market research in practice
• Subjects: Έρευνα αγοράς
• Physical Description: xii, 244 p. ill. 23 cm.
• Bibliography: Includes bibliographical references and index
• ISBN: 0749441801