Public relations for marketing professionals

• Main Author: Haywood, Roger 1939-
• Format: Book
• Language: English
• Published: London Macmillan 1998
• Series: Srudies in Public Relations
• Subjects: Δημόσιες σχέσεις; Μάρκετινγκ
• Physical Description: viii, 227 p. ill. 24 cm.
• Bibliography: Includes bibliography and index
• ISBN: 033368477X