Marketing

• Main Author: Baines, Paul 1973-
• Other Authors: Fill, Chris, Page, Kelly 1974-
• Format: Book
• Language: English
• Published: Oxford Oxford University Press 2008
• Subjects: Μάρκετινγκ
• Physical Description: xxv, 859 p. ill. 27 cm.
• Bibliography: Includes bibliographical references and indexes
• ISBN: 9780199290437