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|a Johnson, Eugene M.
|9 19426
|e συγγραφέας.
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| 245 |
1 |
0 |
|a Sales management :
|b concepts, practices, and cases /
|c Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing.
|
| 250 |
|
|
|a 2nd ed.
|
| 260 |
|
|
|a New York :
|b McGraw-Hill,
|c c1994.
|
| 300 |
|
|
|a xxi, 564 σ. :
|b εικ. ;
|c 24 εκ.
|
| 490 |
1 |
|
|a McGraw-Hill series in marketing
|
| 504 |
|
|
|a Περιλαμβάνει βιβλιογραφικές παραπομπές (σ. 518-547) και ευρετήριο.
|
| 650 |
|
4 |
|a Πώληση
|x Διοίκηση και οργάνωση.
|9 83123
|
| 700 |
1 |
|
|a Kurtz, David L.
|9 19424
|e συγγραφέας.
|
| 700 |
1 |
|
|a Scheuing, Eberhard E.
|9 19428
|q (Eberhard Eugen),
|d 1939-
|e συγγραφέας.
|
| 830 |
|
0 |
|9 180687
|a McGraw-Hill series in marketing
|
| 942 |
|
|
|2 ddc
|c BK15
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| 998 |
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|c ΜΠΟΥΡΑΣ
|d 2010-03
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| 998 |
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|c ΜΙΧΟΣΤΑΥΡΟΥ
|d 2021-02
|
