APA (7th ed.) Citation

Wright, L. T., & Crimp, M. (2000). The marketing research process (5th ed.). Pearson Education.

Chicago Style (17th ed.) Citation

Wright, Len Tiu, and Margaret Crimp. The Marketing Research Process. 5th ed. New York: Pearson Education, 2000.

MLA (8th ed.) Citation

Wright, Len Tiu, and Margaret Crimp. The Marketing Research Process. 5th ed. Pearson Education, 2000.