New Online Retailing Innovation and Transformation

New Online Retailing Innovation and Transformation

Show other versions (1)

Bibliographic Details
Main Author:	Heinemann, Gerrit
Corporate Author:	SpringerLink (Online service)
Other Authors:	Schwarzl, Christoph
Format:	Electronic Kit Book
Language:	English
Published:	Wiesbaden Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2010
Subjects:	Economics Marketing Economics/Management Science
Online Access:	http://dx.doi.org/10.1007/978-3-8349-6378-9

Similar Items

User Generated Branding Integrating User Generated Content into Brand Management
by: Arnhold, Ulrike
Published: (2010)

The Valuation of Intangible Assets An Exploration of Patent and Trademark Portfolios
by: Sandner, Philipp
Published: (2010)

Marketing Communication Policies
by: Busch, Rainer
Published: (2007)

Marketing im Perspektivenwechsel Festschrift fΓΌr Udo Koppelmann
by: FrΓΆhlich-Glantschnig, Elisabeth
Published: (2005)

International Advertising and Communication Current Insights and Empirical Findings
by: Diehl, Sandra
Published: (2006)

Retailing in the 21st Century Current and Future Trends
by: Krafft, Manfred
Published: (2006)

Retailing in the 21st Century Current and Future Trends
by: Krafft, Manfred
Published: (2010)

Neuromarketing Exploring the Brain of the Consumer
by: Zurawicki, Leon
Published: (2010)

Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches
by: Falkenreck, Christine
Published: (2010)

Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain
by: Doukidis, Georgios J.
Published: (2005)

It's not about the Technology Developing the Craft of Thinking for a High Technology Corporation
by: Karamchedu, Raj
Published: (2005)

B2B Brand Management
by: Kotler, Philip
Published: (2006)

Storytelling Branding in Practice
by: Fog, Klaus
Published: (2005)

Storytelling Branding in Practice
by: Fog, Klaus
Published: (2010)

Ingredient Branding Making the Invisible Visible
by: Kotler, Philip
Published: (2010)

Strategic International Management Text and Cases
by: Morschett, Dirk
Published: (2010)

The Right Sensory Mix Targeting Consumer Product Development Scientifically
by: Derval, Diana
Published: (2010)

The Business Idea The Early Stages of Entrepreneurship
by: Hougaard, SΓΈren
Published: (2005)

A Twenty-First Century Guide to Aldersonian Marketing Thought
by: Wooliscroft, Ben
Published: (2006)

Consumer Demand in the United States Prices, Income, and Consumption Behavior
by: Taylor, Lester D
Published: (2010)

The Seven Principles of WOM and Buzz Marketing Crossing the Tipping Point
by: Mourdoukoutas, Panos
Published: (2010)

The Anonymous Elect Market Research Through Online Access Panels
by: Postoaca, Andrei
Published: (2006)

Business Success in China
by: Hofer, Markus B.
Published: (2007)

Customer Loyalty in Third Party Logistics Relationships Findings from Studies in Germany and the USA
by: Cahill, David L.
Published: (2007)

Growing Modular Mass Customization of Complex Products, Services and Software
by: KratochvΓl, Milan
Published: (2005)

The Product Manager's Toolkit Methodologies, Processes and Tasks in High-Tech Product Management
by: Steinhardt, Gabriel
Published: (2010)

Mathematical Models of Distribution Channels
by: Ingene, Charles A.
Published: (2005)

Consumers, Policy and the Environment A Tribute to Folke Γlander
by: Grunert, Klaus G.
Published: (2005)

Start-up A Practical Guide to Starting and Running a New Business
by: Harris, Tom
Published: (2006)

Innovation and International Corporate Growth
by: Gerybadze, Alexander
Published: (2010)

Beat the Crisis: 33 Quick Solutions for Your Company
by: Simon, Hermann
Published: (2010)

Social Media Marketing Game Theory and the Emergence of Collaboration
by: Anderson, Eric
Published: (2010)

Formation and Early Growth of Business Webs Modular Product Systems in Network Markets
by: Steiner, Florian
Published: (2005)

The Communicating Company Towards an Alternative Theory of Corporate Communication
by: HΓΌbner, Hartmut
Published: (2007)

The Spread of Yield Management Practices The Need for Systematic Approaches
by: Sfodera, Fabiola
Published: (2006)

Collaborative Promotions Optimizing Retail Supply Chains with Upstream Informaton Sharing
by: Wiehenbrauk, Daniela
Published: (2010)

Economics and Management of Networks Franchising, Strategic Alliances, and Cooperatives
by: Cliquet, GΓ©rard
Published: (2007)

European Retail Research
by: Schnedlitz, Peter
Published: (2010)

Multivariate Analysemethoden Eine anwendungsorientierte EinfΓΌhrung
by: Backhaus, Klaus
Published: (2006)

Capacity Options for Revenue Management Theory and Applications in the Air Cargo Industry
by: Hellermann, Rolf
Published: (2006)

Βιβλιοθήκη & Κέντρο Πληροφόρησης | Πανεπιστήμιο Πατρών