Arnhold, U. (2010). User Generated Branding: Integrating User Generated Content into Brand Management. Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden.
Chicago Style (17th ed.) CitationArnhold, Ulrike. User Generated Branding: Integrating User Generated Content into Brand Management. Wiesbaden: Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden, 2010.
MLA (8th ed.) CitationArnhold, Ulrike. User Generated Branding: Integrating User Generated Content into Brand Management. Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden, 2010.
Warning: These citations may not always be 100% accurate.