Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches
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| Format: | Electronic Kit Book |
| Language: | English |
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Heidelberg
Physica-Verlag Heidelberg
2010
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| Series: | Contributions to Management Science
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| Online Access: | http://dx.doi.org/10.1007/978-3-7908-2357-8 |
