The Right Sensory Mix Targeting Consumer Product Development Scientifically

Bibliographic Details
Main Author:	Derval, Diana
Corporate Author:	SpringerLink (Online service)
Format:	Electronic Kit Book
Language:	English
Published:	Berlin, Heidelberg Springer-Verlag Berlin Heidelberg 2010
Subjects:	Economics Industrial management Marketing Economics/Management Science Διοίκηση επιχειρήσεων
Online Access:	http://dx.doi.org/10.1007/978-3-642-12093-0


LEADER	01073nom a2200301 u 4500
001	10093889
003	upatras
005	20210125162545.0
008	110802s2010 eng
020			\|a 9783642120930
040			\|a GR-PaULI \|c GR-PaULI
041	0		\|a eng
100	1		\|a Derval, Diana \|9 100375
245	1	0	\|a The Right Sensory Mix \|h [electronic resource] \|b Targeting Consumer Product Development Scientifically \|c by Diana Derval
260			\|a Berlin, Heidelberg \|b Springer-Verlag Berlin Heidelberg \|c 2010
300			\|b v.: digital
650		4	\|a Economics \|9 10632
650		4	\|a Industrial management \|9 19409
650		4	\|a Marketing \|9 11437
650		4	\|a Economics/Management Science \|9 64241
650		4	\|a Διοίκηση επιχειρήσεων \|9 54
650		4	\|a Marketing \|9 11437
710	2		\|a SpringerLink (Online service) \|9 68735
852			\|a GR-PaULI \|b ΠΑΤΡΑ \|b ΒΚΠ
856	4	0	\|u http://dx.doi.org/10.1007/978-3-642-12093-0
942			\|2 ddc
952			\|0 0 \|1 0 \|4 0 \|7 0 \|9 101803 \|a LISP \|b LISP \|d 2016-04-24 \|l 0 \|r 2016-04-24 00:00:00 \|w 2016-04-24 \|y ERS
999			\|c 69589 \|d 69589

Similar Items