Czinkota, M. R., & Ronkainen, I. A. (1993). International marketing (4th ed.). The Dryden Press.
Chicago Style (17th ed.) CitationCzinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 4th ed. Fort Worth: The Dryden Press, 1993.
MLA (8th ed.) CitationCzinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 4th ed. The Dryden Press, 1993.
Warning: These citations may not always be 100% accurate.