Marketing research an applied approach

• Main Author: Kinnear, Thomas
• Other Authors: Taylor, James
• Format: Book
• Language: English
• Published: New York McGraw-Hill 1996
• Subjects: Διοίκηση και οργάνωση; Έρευνα αγοράς
• Physical Description: 888 p. 23 cm 1 disk
• ISBN: 0079122523