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|a Marketing communications :
|b engagement, strategies and practice /
|c Chris Fill.
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|a 4th ed.
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|a London :
|b Prentice-Hall,
|c c2006.
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|a xxxvii, 911 σ. :
|b εικ., πιν. ;
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|a Μάρκετινγκ
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|a Επικοινωνία στο μάρκετινγκ
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|c ΒΕΛΛΙΟΥ
|d 2021-11
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