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|a Hoffman, K. Douglas
|9 20094
|e συγγραφέας.
|
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|a Services marketing :
|b concepts, strategies and cases /
|c K. Douglas Hoffman, John E.G. Bateson.
|
250 |
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|a 3rd ed.
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260 |
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|a Mason, OH :
|b Thomson/South-Western,
|c c2006.
|
300 |
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|a xix, 588 σ. ;
|c 25 εκ.
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650 |
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4 |
|a Επιχειρήσεις παροχής υπηρεσιών
|x Μάρκετινγκ
|9 19417
|
700 |
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|a Bateson, John E. G.
|9 20095
|e επιμελητής.
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|c ΒΕΛΛΙΟΥ
|d 2021-11
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