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| 100 |
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|a Lovelock, Christopher H.,
|d 1940-2008
|e συγγραφέας.
|9 19415
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| 245 |
1 |
0 |
|a Services marketing :
|b people, technology, strategy,
|c Christopher Lovelock, Jochen Wirtz.
|
| 250 |
|
|
|a 6th ed.
|
| 260 |
|
|
|a Upper Saddle River, N.J. :
|b Pearson / Prentice Hall,
|c c2007.
|
| 300 |
|
|
|a xx, 648 σ. :
|b πίν. ;
|c 24 εκ.
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| 504 |
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|a Περιλαμβάνει βιβλιογραφικές παραπομπές και ευρετήριο.
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4 |
|a Μάρκετινγκ
|9 9764
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| 700 |
1 |
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|a Wirtz, Jochen,
|d 1950-
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|9 20120
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| 942 |
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|2 ddc
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| 998 |
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|c ΜΙΧΟΣΤΑΥΡΟΥ
|d 2020-09
|
