Παραπομπή σε μορφή APA (7η εκδ.)

Shimp, T. A. (2007). Integrated marketing communications in advertising and promotion (7th ed.). Thomson South-Western.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. 7th ed. Mason, Ohio: Thomson South-Western, 2007.

Παραπομπή σε μορφή MLA (8th εκδ.)

Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. 7th ed. Thomson South-Western, 2007.