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|a Franses, Philip-Hans
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|a Quantitative methods in marketing research /
|c Philip Hans Franses and Richard Paap.
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260 |
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|a Cambridge :
|b Cambridge University Press,
|c c2001.
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300 |
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|a xiii, 206 σ. ;
|c 25 εκ.
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650 |
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|a Ερευνα αγοράς
|9 83096
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650 |
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|a Ποσοτική έρευνα
|9 135166
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650 |
|
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|a Μάρκετινγκ
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|a Paap, Richard
|9 20499
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|c ΒΕΛΛΙΟΥ
|d 2021-11
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