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|a Webb, John R.
|9 130374
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|a Understanding and designing marketing research
|c John R. Webb
|
| 260 |
|
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|a London
|b Academic Press
|c 1992
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| 300 |
|
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|a viii, 236 p.
|c 24 cm
|
| 505 |
1 |
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|a Includes appendix and indexes
|
| 650 |
|
4 |
|a Διοίκηση και οργάνωση
|9 53
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| 650 |
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4 |
|a Έρευνα αγοράς
|9 136
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