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LEADER |
03989nam a2200505 u 4500 |
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10109578 |
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GR-PaULI |
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20240223110222.0 |
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130426s2008 gr gre |
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|a 9789600346701
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|a GR-PaULI
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|e AACR2
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|a gre
|h eng
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082 |
0 |
4 |
|a 659.104 2
|2 23
|
100 |
1 |
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|a Leis, William
|4 aut
|9 132841
|
240 |
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|a Social communication in advertising : consumption in the mediated marketplace
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245 |
1 |
0 |
|a Διαφήμιση και επικοινωνία :
|b η κατανάλωση στην εποχή των μέσων επικοινωνίας /
|c Ουίλιαμ Λάις, Στήβεν Κλάιν, Σατ Τζάλυ, Ζακλίν Μποτερίλ ; επιμέλεια Στέλιος Παπαθανασόπουλος ; μετάφραση Κάτια Μεταξά.
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260 |
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|a Αθήνα :
|b Καστανιώτης,
|c 2008.
|
300 |
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|a 793 σ. ;
|c 24 εκ.
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490 |
1 |
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|a Επικοινωνία και κοινωνία
|
650 |
|
4 |
|a Διαφήμιση
|x Κοινωνικές απόψεις
|9 21502
|
700 |
1 |
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|a Παπαθανασόπουλος, Στέλιος
|4
|e επιμελητής.
|9 12394
|
700 |
1 |
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|a Μεταξά, Κάτια
|4
|e μεταφράστρια.
|9 12395
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765 |
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|i Μετάφραση του :
|t Social communication in advertising : consumption in the mediated marketplace
|
830 |
|
0 |
|a Επικοινωνία και κοινωνία (Καστανιώτης)
|9 160763
|
852 |
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|a GR-PaULI
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852 |
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|a GR-PaULI
|b ΠΑΤΡΑ
|b ΒΚΠ
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852 |
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|a GR-PaULI
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852 |
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|a GR-PaULI
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852 |
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852 |
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|a GR-PaULI
|b ΠΑΤΡΑ
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852 |
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852 |
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852 |
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|a GR-PaULI
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942 |
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|2 ddc
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952 |
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|0 0
|1 0
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|9 153151
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952 |
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952 |
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952 |
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952 |
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952 |
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952 |
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952 |
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|9 153160
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|c ΣΑΤΛΑΝΗΣ
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