Managing A Public Speaker Bureau A Manual for Health and Human Services Organizations /

Managing A Public Speaker Bureau A Manual for Health and Human Services Organizations /

When health and human services organizations (new, established, or mature) engage in a strategic planning process, invariably the suggestion is made to offer a public speaker bureau to support their mission. As a pro­ fessional in the health and human services field, you probably have encoun­ tered,...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Gambescia, Stephen F. (Συγγραφέας), González-McDevitt, Evelyn (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Boston, MA : Springer US : Imprint: Springer, 2005.
Θέματα:
Medicine.
Public health.
Health informatics.
Medicine & Public Health.
Public Health.
Health Informatics.
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • One The Purpose of Your Organization’s Public Speaker Bureau
  • Two Creating Your Promotional Material
  • Unique Identifier
  • Aesthetically Attractive
  • Benefits Statement
  • List of Topics
  • Speaker Request Form
  • Procedures, Policies, and Conditions
  • Other Information
  • Three Recruiting Speakers for Your Speaker Bureau
  • Speaker Characterisitics
  • Recruitment Is a Process
  • Four Orienting and Training Your Speakers
  • Topical and Issue Areas
  • Public Speaking Techniques
  • Logistics Training for Your Speaker
  • Formal Public Speaker Bureau Trainings
  • Five Tools and Resources for Your Speakers
  • Resources
  • Educational Tools
  • Equipment
  • Six Publicizing Your Public Speaker Bureau
  • News Releases
  • Homepage on the World Wide Web
  • Direct Mail
  • “What Else?” Marketing
  • Speakers’ Marketing
  • Seven Coordinating Requests from Your Constituents
  • Processing Your Speaker Bureau Requests
  • Interaction with the Group’s Contact/Coordinator
  • Eight Securing a Speaker for an Engagement
  • Confirming the Speaker Request
  • Identifying Critical Success Factors for the Time/Date/Place of the Speaking Engagement
  • Nine Evaluating Your Public Speaker Bureau Program
  • Overall Program Evaluation
  • Other Speaker Evaluation Questions
  • Evaluating the Site and Site Coordinator
  • Implementing Continuous Evaluation and Improvement of Your Public Speaker Bureau Program
  • Designing an Evaluation Program for Your Speakers Bureau
  • Balancing Systematic and Informal Evaluations
  • Ten Summary and Final Tips for Success.

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