New Product Development An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions /

New Product Development An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions /

Εμφάνιση άλλων εκδόσεων (2)

The challenge of managing a business enterprise today is to ensure that it can remain efficient and competitive in a dynamic marketplace characterized by high competition, unstable demands, heterogeneous market segments, and short product life cycles. Increasing the pace of new product introduction...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς:	Kumar, Sameer (Συγγραφέας), Phrommathed, Promma (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή:	SpringerLink (Online service)
Μορφή:	Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:	English
Έκδοση:	Boston, MA : Springer US, 2005.
Θέματα:	Engineering. Industrial engineering. Production engineering. Manufacturing industries. Machines. Tools. Industrial and Production Engineering. Manufacturing, Machines, Tools.
Διαθέσιμο Online:	Full Text via HEAL-Link

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New Product Development An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions
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