Why Popcorn Costs So Much at the Movies And Other Pricing Puzzles /

Why Popcorn Costs So Much at the Movies, And Other Pricing Puzzles unravels the pricing mysteries we encounter every day. Have you ever wondered why all movies, whether blockbusters or duds, have the same ticket prices? Why sometimes there are free lunches? Why so many prices end with "9"?...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: McKenzie, Richard D. (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: New York, NY : Springer New York, 2008.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Price and the “Law of Unintended Consequences”
  • Pricing Lemons, Views, and University Housing
  • Why Sales
  • Why Popcorn Costs So Much at the Movies
  • Why So Many Coupons
  • Why Some Goods Are Free
  • Free Printers and Pricey Ink Cartridges
  • Why Movie Ticket Prices Are All the Same
  • Why So Many Prices End with “9”
  • The Economics of Manufacturers’ Rebates
  • The Psychology and Evolutionary Biology of Manufacturers’ Rebates
  • The Question of Queues
  • Why Men Earn More on Average than Women—And Always Will.