Television Goes Digital

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Gerbarg, Darcy (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: New York, NY : Springer New York, 2009.
• Σειρά: The Economics of Information, Communication and Entertainment, The Impacts of Digital Technology in the 21st Century ; 01
• Θέματα: Business.; Industrial management.; Management.; Information technology.; Business > Data processing.; Economic policy.; Business and Management.; Media Management.; Economic Policy.; Innovation/Technology Management.; IT in Business.

Television has become a ubiquitous part of our lives, and yet its impact continues to evolve at an extraordinary pace. The evolution of television from analog to digital technology has been underway for more than half a century. Today's digital technology is enabling a myriad of new entertainme...

Πίνακας περιεχομένων:

• The Changing Television Business
• Introduction: The Digital Evolution of Television
• TV or Not TV: Where Video Is Going
• The New Screen for Video
• The End of Advertising As We Know It
• From the Marketers' Perspective: The Interactive Media Situation in Japan
• Technology: Content Creation and Distribution
• Adopting Mobile TV: Technologies Seeking Consumers Seeking Content and Cool
• Television Via Satellite
• Creation and Distribution of 4 K Content
• Content
• Is TV Dead? Consumer Behavior in the Digital TV Environment and Beyond
• Video on the Internet: The Content Question
• YouTube Changes Everything: The Online Video Revolution
• Digital Archiving in the Entertainment and Professional Media Market
• Content
• Spectrum Policy and the Public Interest
• Cognitive Radios in Television White Spaces
• Digital Rights and Digital Television.