APA (7th ed.) Citation

Gouillart, F., & Quancard, B. (2016). The Co-Creation Edge: Harnessing Big Data to Transform Sales and Procurement for Business Innovation. Palgrave Macmillan US : Imprint: Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Gouillart, Francis, and Bernard Quancard. The Co-Creation Edge: Harnessing Big Data to Transform Sales and Procurement for Business Innovation. New York: Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2016.

MLA (8th ed.) Citation

Gouillart, Francis, and Bernard Quancard. The Co-Creation Edge: Harnessing Big Data to Transform Sales and Procurement for Business Innovation. Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2016.