Empowering the Market Economy through Innovation and Entrepreneurship

• Κύριος συγγραφέας: Samli, A. Coskun (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2016.
• Θέματα: Business.; Entrepreneurship.; Industrial management > Environmental aspects.; Management.; Industrial management.; Business and Management.; Innovation/Technology Management.; Sustainability Management.

This book argues that the strength of our dynamic society is a market economy, which functions well only if positive and constructive marketing practices are performed. It offers innovative alternatives for achieving economic progress and outlines strategies to create conditions for equal opportunit...

Πίνακας περιεχομένων:

• Introduction: When Does Potential Become A Deficit?
• Chapter 1: Older Societies are Controlled by Bureaucracies
• Chapter 2: Just What Is Blocking Progress?
• Chapter 3: No Progress Without Innovation
• Chapter 4: How Do We Create An Innovation Culture?
• Chapter 5: Cultivating Critical Thinking
• Chapter 6: The Needed Entrepreneurial Culture
• Chapter 7: Radicalism Is The Main Mover
• Chapter 8: Sustainability Is Dealing With The Long-Run
• Chapter 9: Sustainability Can Be Very Profitable
• Chapter 10: From Imagination to Innovation
• Chapter 11: Quality of Life is Enhanced by Radical Innovations
• Chapter 12: Without A Major Education Base Progress Is Not Possible
• Chapter 13: An Organization Or A Society Needs Leadership
• Chapter 14: Progressive Orientation Does Not Happen Naturally
• Chapter 15: Progressive Capitalism Need Not To Implode.