Lowrie, A., & Lowrie, A. (2018). Understanding Branding in Higher Education: Marketing Identities (1st ed. 2018.). Palgrave Macmillan US : Imprint: Palgrave Macmillan. https://doi.org/10.1057/978-1-137-56071-1
Chicago Style (17th ed.) CitationLowrie, Anthony, and Anthony Lowrie. Understanding Branding in Higher Education: Marketing Identities. 1st ed. 2018. New York: Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2018. https://doi.org/10.1057/978-1-137-56071-1.
MLA (8th ed.) CitationLowrie, Anthony, and Anthony Lowrie. Understanding Branding in Higher Education: Marketing Identities. 1st ed. 2018. Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2018. https://doi.org/10.1057/978-1-137-56071-1.
Warning: These citations may not always be 100% accurate.