Making Innovation Last: Volume 1 Sustainable Strategies for Long Term Growth /

Making Innovation Last: Volume 1 Sustainable Strategies for Long Term Growth /

Making Innovation Las t considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as w...

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Bibliographic Details
Main Authors: Gatignon, Hubert (Author), Gotteland, David (Author), Haon, Christophe (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2016.
Subjects:
Business.
Entrepreneurship.
Management.
Leadership.
Organization.
Planning.
Industrial management.
Behavioral economics.
Business and Management.
Innovation/Technology Management.
Business Strategy/Leadership.
Behavioral/Experimental Economics.
Online Access:Full Text via HEAL-Link
Description
Summary:Making Innovation Las t considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like.
Physical Description:XVII, 255 p. online resource.
ISBN:9781137560988

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