APA (7th ed.) Citation

Viswanathan, M., Gajendiran, S., & Venkatesan, R. (2008). Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces. Springer Netherlands.

Chicago Style (17th ed.) Citation

Viswanathan, Madhu, S. Gajendiran, and R. Venkatesan. Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces. Dordrecht: Springer Netherlands, 2008.

MLA (8th ed.) Citation

Viswanathan, Madhu, et al. Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces. Springer Netherlands, 2008.

Warning: These citations may not always be 100% accurate.