Concept Generation for Design Creativity A Systematized Theory and Methodology /

• Main Authors: Taura, Toshiharu (Author), Nagai, Yukari (Author)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: London : Springer London : Imprint: Springer, 2013.
• Subjects: Engineering.; Multimedia systems.; Engineering design.; Industrial engineering.; Production engineering.; Engineering Design.; Industrial and Production Engineering.; Media Design.

The concept generation process seems like an intuitional thought: difficult to capture and perform, although everyone is capable of it. It is not an analytical process but a synthetic process which has yet to be clarified. Furthermore, new research methods for investigating the concept generation pr...

Table of Contents:

• What is Design and Creativity
• Design Insight for Concept Generation
• Theory for Concept Generation
• Role of Dissimilarity in Concept Synthesis for Concept Generation
• Thinking Pattern in Concept Synthesis
• Thinking Principle in Concept Synthesis
• Constraints for Concept Synthesis
• Design of Creative Motion: Application of Concept Blending (1)
• Design of Creative Function: Application of Concept Blending(2)
• Toward the Post Industrial Society.