Mobile Persuasion Design Changing Behaviour by Combining Persuasion Design with Information Design /

• Main Author: Marcus, Aaron (Author)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: London : Springer London : Imprint: Springer, 2015.
• Series: Human–Computer Interaction Series,
• Subjects: Computer science.; Health promotion.; Application software.; Lifelong learning.; Adult education.; Sustainable development.; Economic policy.; Computer Science.; Computer Appl. in Social and Behavioral Sciences.; Health Promotion and Disease Prevention.; Sustainable Development.; R & D/Technology Policy.; Lifelong Learning/Adult Education.

Mobile Persuasion Design presents ten conceptual design projects (or ‘Machines’) for new mobile application's (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people’s behaviour. Areas such as the environment, health, learning and happ...

Table of Contents:

• Foreword - Tom MacTavish. - Foreword - Ben Shneiderman
• Foreword - Peter Simlinger
• Preface
• Glossary of Key Terms
• Introduction
• The Green Machine
• The Health Machine
• The Money Machine
• The Story Machine
• The Travel Machine
• The Innovation Machine
• The Driving Machine
• The Learning Machine
• The Happiness Machine
• The Marriage Machine
• Conclusion.