APA (7th ed.) Citation

Rackley, J. (2015). Marketing Analytics Roadmap: Methods, Metrics, and Tools. Apress : Imprint: Apress.

Chicago Style (17th ed.) Citation

Rackley, Jerry. Marketing Analytics Roadmap: Methods, Metrics, and Tools. Berkeley, CA: Apress : Imprint: Apress, 2015.

MLA (8th ed.) Citation

Rackley, Jerry. Marketing Analytics Roadmap: Methods, Metrics, and Tools. Apress : Imprint: Apress, 2015.

Warning: These citations may not always be 100% accurate.