Bottlenecks Aligning UX Design with User Psychology /

• Κύριος συγγραφέας: Evans, David C. (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berkeley, CA : Apress : Imprint: Apress, 2017.
• Θέματα: Computer science.; Social media.; User interfaces (Computer systems).; Application software.; Computer Science.; User Interfaces and Human Computer Interaction.; Applied Psychology.; Computer Appl. in Social and Behavioral Sciences.; Digital/New Media.; Social Media.; Game Development.

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that will determine whether customers will be receptive to your digital innovations. Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, a...

Πίνακας περιεχομένων:

• Part I: The Bottlenecks of Attention
• Chapter 1: Foveal Acuity
• Chapter 2: Task Orientation
• Chapter 3: Attentional Focus
• Chapter 4: Gestalt Perception
• Part II: The Bottlenecks of Perception
• Chapter 5: Depth Perception
• Chapter 6: Motion Perception
• Part III: The Bottlenecks of Memory
• Chapter 7: Working Memory
• Chapter 8: Signal Detection Theory
• Chapter 9: Long-term Memory
• Chapter 10: Encoding and Retrieval
• Part IV: The Bottlenecks of Disposition
• Chapter 11: Personality
• Chapter 12: Development
• Chapter 13: Needs
• Chapter 14: Fun
• Part V: The Bottlenecks of Motivation
• Chapter 15: Schedules of Reinforcement
• Chapter 16: Escalating Commitment
• Chapter 17: Approach Avoidance
• Chapter 18: Routes to Persuasion
• Part VI: The Bottlenecks of Social Influence
• Chapter 19: Social Capital
• Chapter 20: Group Polarization
• Chapter 21: Social Influence
• Part VII: Then we will be maximally receptive to it and reward you with a viral cascade that has the potential to reach
• Chapter 22: Receptivity Thresholds
• Chapter 23: Six Degrees of Recommendation
• Chapter 24: Epilogue.- .