From Single to Scale How a Single Person, Small Business, or an Entrepreneur Can Grow Their Business to Profit /

• Κύριος συγγραφέας: Killen, Michael (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berkeley, CA : Apress : Imprint: Apress, 2019.
• Έκδοση: 1st ed. 2019.
• Θέματα: Leadership.; New business enterprises.; Branding (Marketing).; Small business.; Internet marketing.; Business Strategy/Leadership.; Start-Ups/Venture Capital.; Branding.; Small Business.; Online Marketing/Social Media.

 Scale your single-person business to profitability. Increase your audience, create multiple products, and generate more profit. This book takes you through the entire process of building a scalable business from the seemingly impossible place of "being just one person." Most single-person businesses are stuck in a pattern of exchanging time for money. Through this book, you will learn how to beat that feast or famine cycle of work. Ask yourself the following questions: Do I have to do the work or can I outsource it to someone else? Can I receive 1,000 orders tomorrow and handle it? Is the process/delivery repeatable so anyone can do it? What You'll Learn: Develop a profitable, scalable business from what you're doing now Create content and attract an audience to that content Outsource your scalable process Scale your profit and money management Optimize your growth and prioritize meeting and exceeding your goals. 

 Chapter 1: Why You Need to Scale -- Chapter 2: What's Stopping You From Scaling? -- Chapter 3: Types of single person, scalable businesses -- Chapter 4: Developing a Scalable Product from What You've Got -- Chapter 5: Creating Content for a Scalable Product -- Chapter 6: Building a Larger Audience -- Chapter 7: Connecting More of That Audience to a Scalable Product -- Chapter 8: Why Process Is the Key to Scale -- Chapter 9: Outsourcing the Scalable Process -- Chapter 10: Growth Optimization -- Chapter 11: Profit and Money Management to Scale -- Chapter 12: Scale and Growth Are Just Around the Corner.-.