Approaching Consumer Culture Global Flows and Local Contexts /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Krasteva-Blagoeva, Evgenia (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2018.
• Έκδοση: 1st ed. 2018.
• Σειρά: International Series on Consumer Science,
• Θέματα: Economics-Psychological aspects.; Motivation research (Marketing).; Ethnology.; Economic Psychology.; Consumer Behavior.; Cultural Anthropology.

This fascinating collection analyzes the impact of Western consumer culture on local cultures and consumption in Southeast Europe and East Asia. Cultural, historical, economic and sociopolitical contexts are examined regarding buying behaviors, usage and customization practices and consumer activism...

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• Consumer Culture from Socialist Yugoslavia to Post-Socialist Serbia: Movements and Moments
• Overview of Consumer Culture in Bulgaria: From Perestroika to Facebook
• Consuming "Others": Post-socialist Realities and Paradoxes of Appropriation in Serbia
• The Meanings and Practices of "Consumer Activism" in Post-Socialist Bulgaria
• Preserves Exiting socialism: Authenticity, Anti-Standartization and Middle Class Consumption in Postsocialist Romania
• The Pleasures of Being Global: Cultural Consumption of Pizza and Sushi in a Bulgarian City
• Consumption of the Past: Constructing Antiquity of an Archaeological Site in Bulgaria and Marketing the Ideological Narrative
• Modernization and the Department Store in Early 20th Century Japan: Modern Girl and New Consumer Culture Lifestyles
• A Cultural Reading of Conspicuous Consumption in China
• Middle Strata Consumption Patterns as a "Key" for Understanding Japanese Society.