Trends in Tourist Behavior New Products and Experiences from Europe /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Artal-Tur, Andrés (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt), Kozak, Metin (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt), Kozak, Nazmi (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2019.
• Έκδοση: 1st ed. 2019.
• Σειρά: Tourism, Hospitality & Event Management,
• Θέματα: Tourism.; Management.; Motivation research (Marketing).; Internet marketing.; Tourism Management.; Consumer Behavior.; Online Marketing/Social Media.

This book examines both how tourist behavior is being shaped by the new tourism products and segments that are appearing on the European market and how the tourist experience influences post-trip evaluation of destinations and of tourism and hospitality businesses. On this basis, practical implicati...