Rajagopal & Rajagopal. (2019). Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making (1st ed. 2019.). Springer International Publishing : Imprint: Palgrave Macmillan. https://doi.org/10.1007/978-3-030-11911-9
Παραπομπή σε μορφή Chicago (17η εκδ.)Rajagopal και Rajagopal. Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making. 1st ed. 2019. Cham: Springer International Publishing : Imprint: Palgrave Macmillan, 2019. https://doi.org/10.1007/978-3-030-11911-9.
Παραπομπή σε μορφή MLA (8th εκδ.)Rajagopal και Rajagopal. Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making. 1st ed. 2019. Springer International Publishing : Imprint: Palgrave Macmillan, 2019. https://doi.org/10.1007/978-3-030-11911-9.
