Software Product Management Finding the Right Balance for YourProduct Inc. /

• Κύριος συγγραφέας: Wagenblatt, Timo (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2019.
• Έκδοση: 1st ed. 2019.
• Σειρά: Management for Professionals,
• Θέματα: Sales management.; Application software.; Management.; Industrial management.; Management information systems.; Leadership.; Sales/Distribution.; Information Systems Applications (incl. Internet).; Innovation/Technology Management.; Software Management.; Business Strategy/Leadership.

This book is for product managers, product owners, product marketing managers, VPs and Heads of Product, CEOs, and start-up founders. In short, it serves anyone interested personally or professionally in software product management. You'll learn how to plan, coordinate and execute all activitie...

Πίνακας περιεχομένων:

• Part I: Setting the Scene and Introducing the Product Yield Potential Radar
• Part II: PYPR Software Product Management Dimensions in Detail
• Part III: Case Studies Applying PYPR.