Rajagopal & Rajagopal. (2019). Competitive Branding Strategies: Managing Performance in Emerging Markets (1st ed. 2019.). Springer International Publishing : Imprint: Palgrave Macmillan. https://doi.org/10.1007/978-3-030-24933-5
Παραπομπή σε μορφή Chicago (17η εκδ.)Rajagopal και Rajagopal. Competitive Branding Strategies: Managing Performance in Emerging Markets. 1st ed. 2019. Cham: Springer International Publishing : Imprint: Palgrave Macmillan, 2019. https://doi.org/10.1007/978-3-030-24933-5.
Παραπομπή σε μορφή MLA (8th εκδ.)Rajagopal και Rajagopal. Competitive Branding Strategies: Managing Performance in Emerging Markets. 1st ed. 2019. Springer International Publishing : Imprint: Palgrave Macmillan, 2019. https://doi.org/10.1007/978-3-030-24933-5.
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