Audience Engagement in the Performing Arts A Critical Analysis /

This book explores the concept of audience engagement from a number of complementary perspectives, including cultural value, arts marketing and co-creation. It offers a critical review of the existing literature on audience research and an overview of established and emerging methodologies deployed...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Walmsley, Ben (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2019.
Έκδοση:1st ed. 2019.
Σειρά:New Directions in Cultural Policy Research
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Chapter 1
  • Introduction.-Chapter 2
  • Understanding audiences: a critical review of audience research.-Chapter 3
  • Deconstructing audiences' experiences.-Chapter 4
  • Capturing, interpreting and evaluating cultural value.-Chapter 5
  • Research (with) audiences.-Chapter 6
  • From consumption to enrichment: the long slow death of arts marketing.-Chapter 7
  • Co-creating art, meaning and value.-Chapter 8
  • Engaging audiences through digital technologies.-Chapter 9
  • Conclusions and implications.