John Pearce and the Rise of the Mass Food Market in London, 1870-1930

• Main Author: Gutzke, David W. (Author, http://id.loc.gov/vocabulary/relators/aut)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2019.
• Edition: 1st ed. 2019.
• Subjects: Great Britain-History.; Social history.; Economic history.; Civilization-History.; History of Britain and Ireland.; Social History.; Economic History.; Cultural History.

At the center of sweeping change to food retailing practices in Victorian and Edwardian England lies one man: John Pearce. An innovative businessman and a quintessential rags-to-riches success story, Pearce was at the forefront of the rise of the mass food market in London. With his catering company...

Table of Contents:

• 1. Introduction
• 2. Pubs without Beer
• 3. From Philanthropy to Profits in London
• 4. From Penny Capitalist to Server of the Multitudes
• 5. Advent of the Mass Market
• 6. Catering Crisis in Edwardian England
• 7. Collapse of the British Tea Table Company
• 8. Starting Over
• 9. Into the War and Beyond
• 10. Conclusion .