Creativity and Entrepreneurial Performance A General Scientific Theory /

• Main Authors: McMullan, W. Edward (Author), Kenworthy, Thomas P. (Author)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Springer, 2015.
• Series: Exploring Diversity in Entrepreneurship
• Subjects: Business.; Entrepreneurship.; Leadership.; Organization.; Planning.; Industrial psychology.; Business and Management.; Business Strategy/Leadership.; Industrial, Organisational and Economic Psychology.

The essential problem in entrepreneurship is improving the performance of entrepreneurs. The most important theories will be the ones that most enable us to predict and then ultimately influence entrepreneurial performance. This book develops a new and more accurate theory of entrepreneurial perform...