Product Information Management Theory and Practice /

Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of...

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Κύριος συγγραφέας: Abraham, Jorij (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2014.
Σειρά:Management for Professionals,
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • What is PIM?- Benefits of a PIM System
  • The Product Data Model
  • PIM Processes
  • PIM to Print
  • Selecting a PIM System
  • Implementing a PIM
  • Appendix: Cases
  • Appendix: PIM Software Vendors
  • About UNIC
  • About the Author.