E-commerce Platform Acceptance Suppliers, Retailers, and Consumers /

• Corporate Author: SpringerLink (Online service)
• Other Authors: Lacka, Ewelina (Editor), Chan, Hing Kai (Editor), Yip, Nick (Editor)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Springer, 2014.
• Subjects: Engineering.; Information technology.; Business > Data processing.; E-commerce.; Engineering economics.; Engineering economy.; Engineering Economics, Organization, Logistics, Marketing.; IT in Business.; e-Commerce/e-business.

This book aims to offer a comprehensive overview of the issues facing organizations when deciding whether to accept e-commerce as a platform for business. It provides a detailed evaluation of how the implementation of e-commerce may affect all parties within the supply chain: suppliers, retailers an...