Big Data and Analytics Strategic and Organizational Impacts /

This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the growing relevance of Big Data and analytics for competitive...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Morabito, Vincenzo (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2015.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
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100 1 |a Morabito, Vincenzo.  |e author. 
245 1 0 |a Big Data and Analytics  |h [electronic resource] :  |b Strategic and Organizational Impacts /  |c by Vincenzo Morabito. 
264 1 |a Cham :  |b Springer International Publishing :  |b Imprint: Springer,  |c 2015. 
300 |a XXVI, 183 p. 27 illus.  |b online resource. 
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338 |a online resource  |b cr  |2 rdacarrier 
347 |a text file  |b PDF  |2 rda 
505 0 |a Part I Strategy -- 1 Big Data and analytics for competitive advantage -- 2 Big Data and analytics for government innovation -- 3 Big Data and education: massive digital education systems -- 4 Big Data driven business models -- Part II Organization -- 5 Big Data governance -- 6 Big Data and digital business evaluation -- 7 Managing change for Big Data driven innovation -- Part III Innovation practices -- 8 Big Data and analytics innovation practices -- 9 Conclusion. 
520 |a This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the growing relevance of Big Data and analytics for competitive advantage, which is also attributable to empowerment of activities such as consumer profiling, market segmentation, and development of new products or services. Detailed consideration is also given to the strategic impact of Big Data and analytics on innovation in domains such as government and education and to Big Data-driven business models. The second part of the book addresses the impact of Big Data and analytics on management and organizations, focusing on challenges for governance, evaluation, and change management, while the concluding part reviews real examples of Big Data and analytics innovation at the global level. The text is supported by informative illustrations and case studies, so that practitioners can use the book as a toolbox to improve understanding and exploit business opportunities related to Big Data and analytics. 
650 0 |a Business. 
650 0 |a Management. 
650 0 |a Industrial management. 
650 0 |a Information technology. 
650 0 |a Business  |x Data processing. 
650 0 |a Database management. 
650 0 |a Management information systems. 
650 0 |a Computer science. 
650 1 4 |a Business and Management. 
650 2 4 |a Innovation/Technology Management. 
650 2 4 |a IT in Business. 
650 2 4 |a Management of Computing and Information Systems. 
650 2 4 |a Database Management. 
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776 0 8 |i Printed edition:  |z 9783319106649 
856 4 0 |u http://dx.doi.org/10.1007/978-3-319-10665-6  |z Full Text via HEAL-Link 
912 |a ZDB-2-SBE 
950 |a Business and Economics (Springer-11643)